Tammy Pahel, Founder and President
Tammy Pahel is well known in
the spa and fitness industry due to her accomplishments, business strengths, industry contributions, and devotion to her clients.
Tammy’s accomplishments include creative design, revenue generation and profitability; creative marketing, public relations
recognition, operator improvements, and increased customer satisfaction.
Her visionary instincts
to develop a world class spa, ability to motivate others to higher levels of achievement through dynamic participative leadership,
and creative operational marketing resulting in increased revenues and profits are Tammy’s business strengths that have
earned her the respect and gratitude of clients, like The Spa at Caesars Palace, New York Hilton & Towers Spa, Aroma Wilshire Spa, Turnberry Isle Resort & Spa, Premiere Cosmetic Surgery &
Medical Spas, Fairmont Hotel & Willow Spas, Loews South Beach Hotel, St. Andrews Country Club & Spa, and Frenchman’s
Creek Country Club.
Tammy began her career in 1990 as a retail product manager for Nemacolin Woodlands Resort & Spa where she increased
square footage productivity in just two years from $133 to $833 per square foot. Then as Executive Director she enhanced service
offerings resulting in a “Top Ten” ranking by Conde Nast Gold List of Spas; she initiated participative leadership
and creative marketing resulting in increased revenues and profits; she developed a media kit and contact program that resulted
in national coverage in Glamour, Vogue, People, Resort Hospitality, Family Circle, Working Woman, Health, Travel Agent, Essence,
Self, and The New York Post; she improved operator effectiveness and skills by initiating the spa manual, lectures by medical
community, massage therapist training by Robert King, cosmetologist training by CIDESCO, and by implementing an employee 4
day/40 hour work week; she involved the spa & salon in several local TV shows, developed the Spa Newsletter and cross-promotional
programs, all of which increased local and feeder market volume; and she developed a complete Signature Spa product line.
For Arizona Biltmore
Resort & Spa, she consulted, opened and directed their 20,000 sq. foot spa. She conceptualized the core identity around
a holistic, pampering approach and unique services including 13 Ayurvedic options in a unique variety of settings; designed
and implemented off property training that saved the Biltmore over $75,000 in its pre-opening expenses; and developed a national
and local marketing program that successfully increased sales.
As Spa Director at The Spa at
Caesars Palace in Las Vegas (30,000 sq. ft spa & salon with 100 associates), she exceeded start up volume as a result
of offering complete and unique massage services including international rituals, and achieved annual revenue averaging $6,000,000
with a 30% profit.
All great industry leaders give back to their industry. Tammy has followed
suit by serving for four years on the Boards of Directors of the International Spa Association and American Aesthetics Education
Association, and is currently on the Advisory Board of Healing Arts Guide Magazine. She is also performing committee work
for the International Spa Association. Further, she is sharing her knowledge by speaking at the Spa & Resort Expo &
Conference, and assisting in the development of the spa management curriculum for Lynn University, Miami, FL.
The incentive for all this hard work is her love of the spa industry and her devotion to her
clients. All her clients will attest to how she created a spa environment for them that truly pleased their customers resulting
in profitable and enjoyable operations based upon customer satisfaction. Tammy received her formal education at Penn
State University in Business Administration and Marketing.
Mia
Ahn, Vice President of Spa Operations
Mia Ahn has spent 17 years in the Salon and Spa industry. She has worked on multiple salon and spa projects from
Cape Cod to San Diego. Mia specializes in creative solutions, operation management, reinvigoration consulting and infrastructure
re-development. Her commitment to progressive revival, sustainable systems and successfully creating flow, make her an exciting
addition to Spa Management Solutions.
Mia has worked with the Jacob Tyler Creative Group based in San Diego for the last 3 years and she continues to be a part of the Jacob Tyler, Leadership Team and
contributes to their hospitality business brand development. She is the Founder and President of Chroma By Design Consulting,
and the Founder of the Sedona Spa Association. Mia
studied at the School of the Museum of Fine Arts in Boston and has a background in art, fine art and art history.
She has applied these creative skills towards the creation and co-creation of many successful businesses across
the country while significantly increasing financial earnings and adding new layers of services. Mia is respected for her
creative ideas, innovative thinking, productive opinion and dedication to the industry and ways to continue to improve
it through wellness and self empowering services. She is passionate about science and healing and she truly understands the
value of merging these services into the industry.